Just when you thought you’d got through Movember and it was safe to bare your smooth face in public once more, Decembeard has reared its hairy head for the first time in New Zealand.

Decembeard is the brainchild of Beat Bowel Cancer Aotearoa and, like its predecessor Movember, it aims to raise awareness and funds around a pressing health issue – in this case, bowel cancer: New Zealand’s second biggest cause of cancer deaths.

According to Beat Bowel Cancer Aotearoa: “Beards aren’t just for hipsters, those with tats, men that ride motorbikes or people that are too lazy to shave. Anyone can be a real man.”

“Real men also talk about bowel cancer and symptoms.”

Green Party health spokesperson Kevin Hague has taken up the mantel and has been spotted around town sporting an embarrassingly “sparse”, “rubbish” beard.

On his fundraiser page Mr Hague says his mum died from bowel cancer at roughly the age he is now and he has regular colonoscopies to screen for it.

He hopes the money raised by Decembeard will help New Zealand achieve similar rates of prevention, detection and treatment to Australia.

Are you taking part in Decembeard? Send us a photo and link to your fundraising page.

Related links

Kevin’s story: https://decembeard2014nz.everydayhero.com/nz/kevin

Decembeard: Everyday Hero

Caption: Kevin Hague sports sparse beard